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Ketnipz

    Line Friends Joins Ketnipz to Grow Global IP Expansion

    Global character brand Line Friends, also known as IPX, has partnered with Ketnipz. Ketnipz is a well-known, character-driven brand that has gained millions of fans worldwide. With an already established strong fanbase in Europe and the U.S., Ketnipz brings a unique audience that, combined with Line Friends’ global reach, strengthens both parties’ influence in the international IP landscape. Ketnipz, created by Harry Hambley nearly a decade ago in 2016, has gained viral popularity in Europe and North America due to its wholesome, relatable content that spreads messages of self-love and positivity. The brand began with Bean and has expanded with additional characters Nana Bean, Catto, and Doggo. It has collaborated with McDonald’s, Instagram, Casetify, and Samsung. Ketnipz is known for its comedic and appealing animation. | Source: Ketnipz’s YouTube Channel The brands will focus on growing Ketnipz’s presence in key markets, including North America and Asia through licensing opportunities, brand collaborations, and fresh content development. “Ketnipz IP has delivered joy and connection with their audience through its heartwarming messages and storytelling,” says a Line Friends representative. “As a leader in global IP business, we believe the company can bring great success with Ketnipz in Asia as well as global markets. Building on our successful global expansion with South Korean IPs, we expect to lead the U.K.-based IP Ketnipz into the Asian market and will continue to discover character IPs to bring new IP experiences for global fans.” RELATED Blasting Off: Disney’s ‘Lilo & Stitch’ Licensing Program Shoots for the Stars Ahead of New Movie Line Friends intends to build its IP business power to expand Ketnipz’s global presence and solidify its leadership in the global IP market. For more information, visit linefriends.com. The post Line Friends Joins Ketnipz to Grow Global IP Expansion appeared first on The Toy Book.

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